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Advance Media

Legal

Privacy policy

Last updated 2026-09-23

Who we are

Advance Media B.V., registered in the Netherlands under KVK 88650847, with offices at Nieuwe Ebbingestraat 65, 9712 NE Groningen. Contact: info@advancemedia.nl.

What we collect

  • Calendly bookings — name, email, business details you provide when scheduling a call.
  • Direct contact — anything you send to us by email or phone.
  • Server logs — IP address and user agent for security and abuse prevention.
  • Marketing measurement — Meta Pixel cookies (_fbp, _fbc) and Calendly session cookies, used to attribute campaigns and ensure the booking widget works.

Booking measurement

We use booking events with Meta and TikTok to measure advertising. These events may include hashed email address, name and international phone number, IP address, browser information and advertising identifiers. Hashing helps protect contact details but does not make them anonymous. Meta uses _fbp and _fbc; TikTok uses _ttp and click identifiers for attribution.

Booking measurement retention

Pending verification data expires after one day and is removed within a further day. Contact details in the delivery queue are hashed; payloads are cleared after successful delivery or within seven days. We clear matching hashes and descriptive booking metadata after 35 days, and retain the minimal booking decision register for up to 24 months to prevent duplicate counting. The independent information you supply to Calendly remains subject to its privacy policy.

Why we collect it

We process this data to perform the contract you request (the intake call and any follow-up), on the basis of legitimate interest (security, fraud prevention, marketing analytics) and consent (Meta Pixel and analytics cookies). You may withdraw consent at any time.

How long we keep it

  • Lead data: 24 months unless you become a client.
  • Contract and invoicing data: 7 years (Dutch tax law).
  • Server logs: 90 days.

Who we share it with

Sub-processors used to deliver our services: Calendly (US, SCC), Meta (US, SCC), Google Workspace (US, SCC) and Vercel (US, SCC). All sub-processors are bound by data processing agreements (DPAs) with appropriate transfer mechanisms.

Your rights under GDPR

You have the right to access, rectify, erase or port your data, object to processing, and withdraw consent. Email info@advancemedia.nl with subject “GDPR request” — we respond within 30 days.

Complaints

You have the right to lodge a complaint with the Dutch DPA (Autoriteit Persoonsgegevens, autoriteitpersoonsgegevens.nl).

Changes to this policy

We may update this policy from time to time. The “Last updated” date at the top reflects the most recent revision. Material changes are announced on this page.